Axel Freeman

Growth engineer · for hire · fixed packages

Growth engineer for hire

A growth engineer is the person who builds the path and proves whether it works: the capture point, the sequence, the tracking, the sample size, the kill rule. Not a deck, not a channel audit — a working asset with an event attached, inside your own accounts. Packages are published before the call: Sprint $900, Engine $1,900/month, Full build $2,900.

Packages: the service · what a package buys: cost page · the edges: scope of work · start: Telegram.

What you actually get

One path

Built, not described

The entry point (landing page, form, inbox, or sending domain), the sequence behind it, and the event that fires when someone goes through. Yours from the first commit.

One number

Measured honestly

A conversion rate with the sample size that makes it readable — or the explicit statement that there is not enough data yet. Most “wins” in this market are sample sizes in disguise.

One decision

Kill or scale

A written rule set before the test starts: how many data points, at what result do we stop, what happens to the winner. Decisions made after seeing the numbers are not decisions, they are stories.

Growth engineer vs growth marketer: the test that matters

Ask a candidate what you will be able to open when the month is over. A marketer will name deliverables (a plan, a calendar, a report). An engineer will name URLs, events and accounts: the page, the dashboard, the sequence that is still sending, the repository where the tooling lives. That single question separates the two roles faster than any portfolio review.

Growth engineerTypical agency / growth-marketer modelWhat an engineer leaves behind
DeliverableA campaign, a plan, a deckA live path with a measured event
After the engagement endsActivity stops with the invoiceThe asset keeps running in your accounts
How you audit a monthThe report they wroteThe artifact you can open
Who owns the toolingUsually the agencyYou — built inside your own accounts
First question asked“What is the budget?”“Where is the bottleneck?”

Both models are legitimate — they buy different things. Hire a marketer when the path exists and needs more volume pointed at it; hire an engineer when the path itself is the problem.

Where the bottleneck usually is

All three tools are free, run in the browser, and need no account.

How the engagement works

Sprint · $900

One path, live in a week

Pick the broken or unmeasured path; it gets built, instrumented and running. The right first purchase when something is already being sent but nobody can say whether it works.

Engine · $1,900/mo

The continuing block

Build, measure, kill the losers, scale the survivor. Fourteen days notice to cancel, because a retainer you cannot leave is a lease, not a service.

Full build · $2,900

Handed over running

Offer, pages, outbound, measurement and documentation, so the system survives without the operator.

Out of scope in writing: ad spend management, content volume promises, hiring, paid licences. Ad spend and subscriptions stay in your accounts, with no markup.

Check the work before you pay for it

One line about your bottleneck is enough to start: Telegram. If nothing ships in a month, the month is free.

Questions people actually ask

What is a growth engineer?

Someone who ships the machine that growth runs on: the capture point, the sequence, the tracking, the experiment, the kill rule. The difference from a growth marketer is not seniority — it is the unit of output. A marketer delivers a plan and a campaign; an engineer delivers a working path with a number attached, and can show you the page and the event it fires.

How is a growth engineer different from a growth marketer or a growth hacker?

A growth marketer owns messaging and channels and usually needs someone else to build. A growth hacker chases one-off tricks and rarely leaves an asset behind. A growth engineer owns the whole path end to end — page, offer, tracking, sending, measurement — and is judged by whether the path keeps producing after the engagement stops.

What happens in the first week?

The bottleneck gets named in writing, one path gets built and instrumented, and you get the numbers rather than an opinion: what came in, what was measured, what the sample size allows you to conclude. The deliverable of every week is an artifact with an openable link.

How is the engagement priced?

Three published packages, no hourly rate: Sprint $900 one-time for one channel or one path built and live; Engine $1,900 per month for the continuing block (build, measure, kill or scale, 14 days notice to cancel); Full build $2,900 one-time when the whole system has to be handed over running. Details on the cost page.

What can I check before paying anything?

Every artifact from this engine is public: the proof page lists each one with a live link, the cases page carries dates, the free tools are open in the browser, and the packages and the scope are written down before any call. If something in that list does not hold up, walk away.